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About US


We’re the no-nonsense results-first business consultany you’ve been looking for. 




We bring out real value – by innovating your business model and value proposition, but also by activating the value of the people in your organization itself.


We go deep, and create a lasting change in the mindset of both leadership and every one of your employees, so that you can grow with ease.


We don’t just talk – we deliver. With our strategic and practical coaching, you’ll quick see results in terms of sales and revenue.

Proven Success

Numbers that don’t lie


Revenue Increase



These are typical results we attain with our clients. And we’re talking long-term, sustainable growth here – no short-term tricks. 

Yes, you can get your calculator out – what’s 25% for you? And how long would it take you to get that on your current path?


What the world’s #1 business coach says about our founder


“Growth comes easy when you know what you’re doing”

I was born and raised in simple family where my mother was always there to support my dad, who -as an entrepreneur- struggled hard to make a living. From them I saw the values of working hard, to never say die, being faithful, always be a man of integrity and be the best you can be.

I saw him work harder and harder when competition got tough. He was a good guy, but lacking in strategy.  My years at several corporates learned me many things about strategy, leadership, engagement and execution.

In the end, it’s all about delivering Value with a big V, making people say “wow”. And getting everyone in your organization to feel that drive.

I’ll be more than happy to help you grow: Faster, better and easier.


What others are saying

Ronald Kasteel, CEO Ordina
(Utrecht, The Netherlands)

“Michael is a true advocate of our core values”

“I have come to know Michael as one of the true advocates of our core values: Authentic, involved, trustworthy, dependable, respectful and above all gifted with the entrepreneur spirit.”

He has proven many times not only to be able to conceive new, revolutionary business concepts, but also to develop, nurture and amortize the same. His relentless contribution of all these fine qualities has made him one of the founding fathers of the Ordina Company as we know it today: a true fortune-500 ICT service-provider, boasting top quotations at the stock-market.
or almost 10 years we have been working closely together and I have been truly privileged enjoying Michael as a colleague. 
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About Ordina

Ordina is the largest independent services provider in the field of consulting, solutions and IT in the Benelux. The company was founded in 1973. Its shares have been listed

on the NYSE Euronext Amsterdam stock exchange since 1987 and are included in the Small Cap Index (AScX). Ordina booked revenues of EUR 344 million in 2016 and has 2700 employees.
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Iwan Marckmann, Trainer and coach,
Master in the field Mind and Body

“Michael is the Business innovator”

“I know Michael Knulst for already more than 13 years and he was one of my students in my Top coach program and what I really like about Mike, because I know him as a personal friend now is first that he never never never gives up.

He never quits and he was also on his downfall even then he was able to get in touch with his root of power. And my name for him is the Business Innovator because he likes to add value by using new technologies and new marketing tools. He is always in search for the best, always in training on all fields of his life and I’m very very glad to know him as my friend but also al my advisor.” 
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About Iwan Marckmann

Iwan belong to the few real experts in the field of Mind & Body.

His approach is based on 25 years of experience, his many degrees, fields of interest and hunger for growth. He has trained with the best on their field. 

E.g. Sean Adam, Dr Schulz, Anton Jayasuriya, Tad James, Anthony Robbins, Tom Silver, Richard Bandler, Byron Katie, Jerry Valley, Pavel Tsatsouline, Roy Martina, KC Johnson and many others. People say that his training and coaching methods in kettle bell, hypnosis, exercise therapy, acupuncture, spinal adjustments, fire walking, speed reading/memory, top coach and bootcamp training are top of the bill and have a lasting effect.

By now he has treated over 2.000 clients with all kinds of therapy and trained more than 25.000 people during all kinds of seminars.

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Marco van der Pad, Trainer 
Amsterdam, The Netherlands

“Michael has the ability to inspire people and organizations”

“I know Michael as a trainer at Dale Carnegie. His social commitment, honesty and sincerity and his great respect for people, the personal attention to the individual and unbridled commitment to support them in their development, testifies of wisdom and entrepreneurship. 

He possesses the ability to inspire people and organizations. Combined with his strong focus on achieving the goals of a professional profit organization, makes him a successful coach and entrepreneur. I experience great pleasure working with him and cherish the friendship we have built.”
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About Dale Carnegie

Founded in 1912, Dale Carnegie Training is a performance-based training company with offices worldwide; Represented in all 50 of the United States and over 90 countries. More than 2700 trainers present Dale Carnegie Training programs in more than 25 languages. Dale Carnegie Training

is dedicated to serving the business community worldwide. In fact, approximately 8 million people have completed Dale Carnegie Training.
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Johan Sojde, COO Million Handshakes,
Stockholm, Sweden

“Excellent business manager and organisation strategist”

“I feel comfortable to warmly recommend Michael to any future companies that are looking for an excellent business manager and an organisation strategist who can help transform businesses according to new market strategies. I also feel that it has been a privilege to work with Michael and I really would appreciate to be given the opportunity to do so in the future.” 

“Michael was hired into our Benelux office where major turbulence had occurred. The fast expansion had hit his predecessor in such a way that a number of areas were seriously under-managed; Some major customer accounts were threatened due to poor delivery quality and poor account management. Internal clerical control was lagging, causing financial losses. Distribution was suffering due to sales managers having to sort out internal problems and existing customer relationships, the local staff was de-motivated, either through being over-worked or under-occupied. Michael managed to get the major business obstacles under control during a very short timeframe as he started in this position. 
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About Million Handshakes AS

Founded in 2000 as an international Internet start-up specialized in CRM software and consultancy. Michael was responsible for the accelerated growth in sales and volume in the Benelux and the professionalization of the organization. Worldwide 80 employees, turnover € 2.7 million

Get In Touch


The Netherlands

+31 0(6) 22 741 734